Podcast Ep. 6: Melissa Henson, Chief Marketing Officer, Philippines at AIA
“From her (Amy Radin), I learned how to surround myself with people who are better and smarter than me. She named that as one of her leadership strategies. So I […]
Podcast Ep. 5: Sherif Tawfik, Chief Sustainability Officer MENA at Microsoft
“I had a fear of heights, but I forced myself to enroll in a skydiving course. I have a fear of deep water and deep blue, and I forced myself […]
Neobanks and Financial Inclusion: Bridging the Banking Gap
Neobanks (digital banks or challenger banks) operate exclusively online, providing banking services through mobile apps or web platforms.
Podcast Ep. 4: Yves Briantais – Vice President Marketing of Colgate-Palmolive APAC
“ How many senior leaders do you know when they are in a room? They need to be the ones making the decision. Most of them.” In this episode, we […]
Ep. 3: Imane Jamal Eddine: Chief of Staff to the President of Microsoft Asia
“I wanted to do something that no one else did or very few did and hence, I was like, OK, you know what let’s pack and go from the sunset, […]
Podcast Ep.2: Amnah Ajmal – Executive VP of Market Development EEMEA at Mastercard
“Don’t overanalyze; just go for it.” Amnah Ajmal is the Executive Vice President of Market Development EEMEA at Mastercard. Her accomplishments speak volumes about her expertise in the fintech […]
Podcast Ep. 1: June Boo – Head of Asia Business at LinkedIn
Everyone has a story to tell. Our experiences, no matter how big or small, shape us into the people we are today and create a unique tapestry of life. Each […]
The Future of Brand Strategy: It’s Time to Look at Executives
From Michael Jordan to the many leading CEOs today, we have witnessed a plethora of successful personal brands.
In the ever-evolving landscape of business, executive personal brands wield the potential to revolutionize a company’s brand strategy, offering CEOs the opportunity to craft a compelling executive presence that exerts a profound impact on their organization’s brand and reputation.
With platforms like LinkedIn at their disposal, CEOs hold the key to unlocking powerful returns by leveraging their executive brand.
Time and again, we’ve witnessed remarkable success stories where CEOs have harnessed the power of their executive brand to propel their businesses forward.
The Future of Brand Strategy – It’s time to look at executives
Leadership is often associated with authority, decision-making, and directing others. However, there exists a powerful alternative that flips the script and redefines the very essence of leadership: servant leadership.
